For someone who is expected to be creative upon command, writer’s block is about the worse thing that can come along. Few things are more paralyzing than a blank screen that you know must be filled because other people (and large amounts of money) are depending on it.
I’ve read a lot of posts on copywriting blogs about this exact issues lately, most likely because I’ve been dealing with a wicked case of writer’s block myself, due to not feeling well, ridiculous exhaustion, and a relentless schedule of a million things to get done every day.
These posts got me thinking about what I naturally do when I’m stuck. A lot of them are pretty funny.
For example, the first thing I do is go to the bathroom. Seriously. It’s like I’m expecting to find the elusive idea somewhere near the commode. And strangely enough, it usually works. I don’t feel at all weird about this because I know for a fact that Ross does the same thing.
If the bathroom doesn’t have the answer, I also try opening a blank Word document and typing whatever comes out. It usually looks something like this:
So we have these tshirts and they’re really great and they’re made of cotton and who doesn’t like cotton because I mean cotton is great and hmm let’s see what else yes tshirts are better than other shirts why should people buy this tshirt perhaps because they’re awesome…
And so on and so forth. The most important thing when using this method is not to delete anything you write. You’ll be surprised what can come out of it.
My last resort is perhaps the most ridiculous: I pluck my eyebrows. My eyebrows occupy much of mind and are usually the go-to part of my face that gets messed with when I’m stressed out (don’t you mess with your face?) So, if I eliminate the stray hairs to pick at, I’m left to just face the task at hand.
As I was thinking about all of this I came across one blog pointing out that Wordsworth used to take 20 mile walks and Einstein took naps in the middle of the afternoon to get their ideas flowing. While my boss is extremely understanding, I doubt he’ll be ok with me curling up on the couch and saying, “I’m just not feeling creative right now. Please excuse me for a couple hours.”
And with that, it’s back to work for me. Yes, I’m trying to get some work done on a Saturday. I was out for half a day on Thursday and I don’t want to get behind. Oh, and apparently one of the ways I deal with writer’s block is to post to my blog.